UnnayanTV is an alternative open video channel that publishes content on popular culture, human rights development, environmental justices, education and street life of Bangladesh. Since inception on April 2007, it is publishing the video content in online that global audience understand Bangladesh cultural spirit properly. This online media project is a steps to popularize and to promote unheard and unreported Bangladeshi voice & culture. It is contributing to establish a peaceful information society by disseminating Bangladeshi practices, experiences and views for strengthening the UN motto on ‘Culture of Peace’

The Bengali word “Unnayan” stands for ‘Development’. It would like to promotes the ‘development’ terminology beyond the traditional approach.

Motivations

UnnayanTV started with public and educational motivations beyond the traditional business approach. Although it did not get any fund to run, but produce the content on the topic which mainstream media don’t cover. It has big vision to produce wide-range to video content, but can not arrange cost of video production as need. So it tries to make quality content within lowest investment with volunteers support and contribution. Now we are working to open chapter on ‘Education’ and ‘New Hope ( on leadership)’. In the new chapters, along with leaders voice, we would like to publish web-documentaries and short films on voice of voiceless, priority to life and reality of rural
poor.

Past

The concept of UnnayanTV came from experiences of UnnayanNews, a ‘multimedia & Development’. In early 2005 we published news with only photo, flash slideshow and sometime small video. We keenly felt if we can make a InternetTV would be interesting. But of that time, Internet speed was very slow. We could not upload and download, even 10MB sized file easily. To make video file we used small sized
WMV ( ‘Window Media Video’) file. After that whenever the Google and YouTube platforms were launched, it started to use for wide distribution parallel to its self URL.

This is true, as like other alternative media initiative, UnnayanTV also faced to lost the identity by the huge and wide video blogging by ‘giant social video sharing platforms’. But we did not give up, although did not get inspiration, however result was abstract. We are continue our journey
to publish the quality video content within the lowest budget!

UnnayanTV still is inheriting the pioneer spirit to strength the local voice and improving local reality with visual information sharing. It widely emphasis and does advocacy that alongwith access; it is very needed quality local content. Otherwise ICT justice, global control and problems of ‘digital divide’ will not solve properly. UnnayanTV believes, if there is no adequate quality local content, but have only access – the culture, reality and opportunity would be free from the dominions of so called shallow entertainment and business mode of global media. The online media may will lost its mission of common good. So it is the main challenge to continue struggle against BIG. Although UnanaynTV is small
initiative but have big vision to contribute for better life and society establishment.

Reasons

Bangladesh like development nations are mistreat and wrongly interpreted particularly in the developed world through the Western media hegemony. We would like to convey message to the world audience, that although Bangladesh is moving with less GDP and ‘per capita income’; but having same potentiality and living cultural spirit with dignity. So we feature widely the popular culture which colors are same in developed and developing world.

Moreover the mainstream media only cover the topics and issues, which are favorable for their business and renew collection. So although majority people lives in rural area, but the mainstream media, particularly in Bangladesh do not love to feature rural issues. UnanaynTV and Machzio believe on democratic access and participation, so UnnayanTV feature the ‘Unheard and Unreported’ issues priority. The target actors of UnnayanTV’s stories is majority rural poor and target audience are ‘Global Audience’ who misunderstand Bangladeshi life and reality.

We do believe, although we are small, but someday it appeal will go to appropriate place which is need to establish for cultural harmony, freedom, peace and happiness.

No copyrights

All the content of UnnayanTV is copyright free open content. Any bodycan use public purposes without permission. It emphasis to the local voice and stories beyond the traditional media-prejudices to inform, inspire and involve the global audiences for development of Bangladesh.

Contribute

We   appreciate your contribution and partnership collaboration for launching   full phases  Internet TV in Bangladesh. Interested organization and    individual please contact at <office@machizo.com>